Bacardi. The Rum that everyone knows and loves, took this summer by storm, making everyone’s day at festivals all over the UK and Europe. With so much going on for them this summer, we were around to take one job off their hands. The production of premium quality content for their Social Media. Over 3 festivals in 3 Countries, the team at On A Boat used our Real-time Content Technique to develop and produce content that got the crowd going, and reminded everyone that Bacardi was back for the summer. All pieces were shot and Edited on Location at the festivals by our dedicated, quick and nimble team. This same team delivered 8 pieces of creative, curated and reactive content a day, to be posted on Instagram, Facebook and Twitter.

Sounds good, right? Well. On top of all of this, On A Boat Produced a Piece of social content which became Bacardis Best performing piece of social content ever. All in days work for the likes of us, and we literally mean one day.

We love working with Brands like Bacardi so travelling around the UK and Europe this summer was the perfect way for us to prove that we know what we are doing when it comes to real time content. Thank you, Bacardi, See you again soon.